The Power of URL Redirects and Why You Should Know What They Are

301 redirects often tend to create confusion for clients and consistently stir-up debate on best practices within the SEO industry.  With this in mind, I will go on to clarify what a 301 redirect is, why (and when) you should be using 301 redirects, and how to set up 301 redirects for your website/s. What is […]

What Is Your Market Campaign Strategy?

effective startup marketing campaign strategies

The old slogan “Fake it until you make it” is really bad advice when it comes to conducting a marketing campaign for your small business. But this is what I see many new (and seasoned) entrepreneurs use as their marketing strategy. They sporadically place an ad, put up a website, post it on Facebook, livestream […]