Ditch the Email Newsletter
Want to know how many email newsletters or bulletins I have opened in 2016? Close to Zero. Nonna. Zilch. They probably have lots of useful content and at some point in the past few years I may have subscribed to them. However, 2016 is quite different from 2010 when content is now immediately accessible at […]
What Is Your Market Campaign Strategy?
The old slogan “Fake it until you make it” is really bad advice when it comes to conducting a marketing campaign for your small business. But this is what I see many new (and seasoned) entrepreneurs use as their marketing strategy. They sporadically place an ad, put up a website, post it on Facebook, livestream […]